Categories: Case Study

Veet increase Registrations of contest

Increase Contest Registrations Campaign design

InviteReferrals can be used to increase contest registrations of any brand campaign through friend referrals. Here is how we conceptualized the Customer Referral Program to increase registrations of Veet India “Be Next Cover Girl on Femina” contest.

Company : Veet India

Goal : Increase Registrations of campaign

Campaign Idea brief : Veet is a very popular brand having females as the target market. Ladies would be greatly motivated to refer friends if they get a chance to win FREE Veet products or be a part of the Diva contest auditions. Therefore we designed campaign to give incentives to the top referrers based on maximum referral registrations

 

Campaign Incentives : Top referrers who get maximum registrations through friend referrals to Win Free Veet Products worth Rs 2,500 and a chance to be part of Diva auditions.

Campaign Type : Top Referrer Campaign

Demo campaign link : http://www.invitereferrals.com/campaign/demo/preview?cid=282

Facebook App Demo campaign link : http://apps.facebook.com/veetref/

Below landing page screenshot of the campaign to increase registrations

Screenshot of the view where customer can refer friends

Below is the invite text shared on social media

Be The Next Cover Girl of FAMINA. Simply register and submit your entry through this link #VeetIndia {referral link}

You can check the demo fundraising campaign link here : http://www.invitereferrals.com/campaign/demo/preview?cid=282

Siddharth

Co-founder, InviteReferral. Spreads the word about each new awesome feature of customer referral program. Loves to talk to customers, marketers and tech enthusiasts.

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