Categories: Case Study

Tell a Friend program drives 30K referral invites for iBhejo

 

 

Tell a friend program can give more than 20X reach for high traffic websites. In this post we explain how iBhejo got more than 30,000 customer referral invites through Tell a friend program in less than 5 days. Ibhejo.com wanted to drive traffic to their site using tell a friend program. They activated multiple customer referral options including facebook share, tweet, email invite, facebook chat invite and referral facebook notifications.

 

 

 

Goal : To drive Customer referral invites

Incentive : Gave Rs 1500 gift voucher to referrer for 100 tell a friend invites sent. The average ticket size of iBhejo is more than Rs 3000.

Results :  30000 Customer referral invites sent in less than 5 days. They got more than 25X reach through the campaign exceeding the goal by big margin.

 

Points of Integration

Tell a friend widget popup

iBhejo showed referral pop on home page of their site as soon as the user visited the page. Home page gave maximum visibility to the referral campaign.

Referral popup

Tell a Friend Invite text

1. Facebook share

Referral facebook share

 

2. Refer a friend Tweet

Referral tweet

 

Invitereferrals.com is the simplest tool to design and launch customer referral campaign in minutes. It is built for marketers and does not require any coding.

 

 

Aman Gupta

Co-founder, The product guy at inviteReferrals. Ensures that the best industry practices are built right into your customer referral program.

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