Give value to your customers and see how your business climbs to the new heights. Reward them and make them feel precious. It is one of those competitive businesses that need new customers every day. So, they need to plan their strategies differently. But as we all know, if we want to succeed, we should also take care of our existing customers. And retaining existing customers is an even more difficult task for them.
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The purpose of the referral program is to attract new customers so that they can try your services. Launch such a program that offers benefits to existing customers while adding new.
Incentives are a great way to attract new customers. Give away products and services to the referee so that they can also become a part of the community.
While launching a program, plan terms & conditions first. It should be very clear how referrers can get benefits, and how they can refer their friends, how many times they can take advantage.
Some companies put restrictions on referral program sharing options so that only valuable customers can get links with them.
ThomasCook is an Indian travel agency, located in Mumbai, uses a referral program to boost their business at an affordable cost.
As we know, Referral Marketing is also known as a word of mouth marketing, which provides benefits to both the referrer and the referee, and ThomasCook takes advantage of it.
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