Refer a friend software is a very effective and low-cost customer acquisition channel. shopclues referral program used software to increase Android App installs and in the process reached the target audience through friend invites. Customers got a $2 discount voucher for every referral install. Since every visitor is very likely to have a social circle consisting of people of his own demography. This was a very effective way to reach the target audience. Refer a friend software made sending invites over WhatsApp, SMS, Email, facebook, twitter very easy.
Goal : Increase Shopclues Application installs
Incentive : $2 coupon for every shopclues Application install by a friend
Results : Enhanced target audience reach through friend invites.
Success of the refer a friend software is directly proportional to it’s visibility and promotion. Shopclues integrated the referral program on it’s payment success pages on website, mobile site and mobile application. This helped in getting good participation in the refer a friend program. Customer could simply import his contact list to send out the invites over email. Or simply share on his social media profiles like facebook and twitter
A. Enrollment Mail : Mail sent to participant of the campaign
C. Referrer Reward email : Coupon is sent over the email to referrer when his friend installs the shopclues application
D. Facebook Share Feed : This is how the feed looked on the friends newsfeed. The invite content is carefully crafted to get the attention of the viewer and drive call to action.
InviteReferrals refer a friend software automates the referral campaign for online businesses. It further provides complete analytics including invites sent, referral visits and installs through each medium and device type. This helps in iterating the program to get best performance.
There are many secrets behind every successful business. Carefully planned strategies are put into action…
Referral programs are a vital part of modern marketing strategies, enabling businesses to leverage satisfied…
Optimized referral marketing has become a cornerstone of modern customer acquisition and retention strategies. Businesses…
LinkedIn, the world’s largest professional networking platform, offers a plethora of features to help users…
When you are about to make a decision about a service, it is important to…
Referral programs have always been a great way to grow a business. But now, with…
View Comments
That's great it worked for Shopclues! Refer a friend can work if the folks using it are serious else for getting benefits only some refer their friends. Telling just what is seen generally.
Actually I am here to appreciate your work. I always love informational post which helps us to increase our knowledge. Here found new post which is best for me. Actually I don't make comment on every blog post. But this is something really interesting and make me to read many times. I have bookmarked this page for future reference.All the best.
That’s great to hear. And Thanks for your compliment.
ShopClues centers around unstructured classes of home and kitchen, fashion, electronics and every day utility things. Across various categories, the organization profoundly advances nearby and in addition provincial brands.
I've read the book and really enjoyed it.