Adding social proof into marketing efforts lets several startups and small companies increase their popularity and also witness a rise in sales. Today, customers are smart and are usually unwilling to trust marketers...
FOMO has become a common phenomenon that impacts all online consumers. For example, it occurs when you notice an exciting or interesting event occurring somewhere else and you’re missing out. FOMO is usually triggered...
In this fast-paced world, social media has become important more than ever, therefore failing to implement its strategy on social platforms can put your efforts in vain. Too many business people rely on shaping their...
Email is one of the most effective marketing tools that allow you to create a fluid, interconnected, and undisrupted buyer’s journey. Not only this, more importantly, email marketing enables you to build...
Today, online shopping plays a crucial role when it comes to catering to customers’ developing and demanding buying habits. However, as the industry evolves and diversifies, marketers have to be aware of how they...
Blogging plays an important role in generating traffic. Not only this, but it also spreads brand awareness. Many businesses are leveraging it because of its effectiveness. But there are certain organizations that do not...
2022 is around the corner, and video marketing is getting better with each passing year. In today’s marketing era, it’s almost impossible to overlook video marketing. It is present everywhere be it...
Earlier consumers used to do word of mouth voluntarily to share information and experience about a brand or a product, thus to leverage the benefit it referral marketing has been designed, promoted, and run by companies...
Have you ever think about the last time you have experienced something and had to tell your friends about it? If yes, it is known as word-of-mouth marketing (WOMM), and we experience it almost every day. That’s the...