If you’re looking to take your online presence to the next level, you need to employ some of the best eCommerce marketing strategies. By understanding the key principles behind each strategy, you can craft a plan...
Marketing is fundamental to growing a brand. It tells you why customers should choose your brand, including the benefits, price, and unique selling proposition of your product or service. Marketing also helps strengthen...
Marketing is one of the most dynamic industries, constantly evolving as customer behaviour changes. More than 50% of the world’s population uses social media nowadays, exceeding 4 billion during the pandemic...
According to research, it has been found that in the last three years, Internet use by adults has increased by at least 5%. Companies are now taking advantage of the opportunities offered by the digital world. In other...
Every online store wants to increase traffic and conversions. But even after putting together a basic strategy, deciding what marketing tactics you should try can be challenging. This blog has an overview of eCommerce...
Starting and running a successful affiliate program can be challenging. After all, you need to find and train the right organizations, choose the right commission, and plan to track your success. You also need to make...
You might not have heard a lot about reputation marketing. That’s because it’s only an emerging field. It blends the elements of reputation management and brand marketing. It’s gradually gaining popularity because, if...
Marketing automation saves a lot of time for businesses by automating repetitive manual tasks. If you’re a business using automation or looking to include it soon, you’d benefit by knowing the important statistics in...
The Digital World’s impact grows as soon as the number of people online grows. What other people are saying about your brand can affect your real-world life. It is therefore imperative to have an online reputation...
Marketing is a process that involves activities a company takes to promote the product or services among the target audience. It involves steps taken to Identify the customers and what you can offer them to meet their...