Before, when we were not aware of the widespread network of social media. We were afraid of things that go viral because we used to believe that virality was not meant to be a good thing. But things have been changed...
Increasing brand awareness is of paramount concern for any marketing team. It is brand awareness that drives the significant sales of a product or service. It also leads to creating loyal and long term customers. The...
Influence Marketing has been a buzzword for a while now, and some people come across this phrase and ponder, “What is Influencer Marketing.” Who are Influencers? Influencers are the person who can influence...
Viral marketing has become standard terminology in this modern internet age. Due to the advent of social media, it has become a huge hit. Many people have experimented with this type of marketing in their lives without...
I will begin this blog, by giving you a perfect example of Advocate Marketing. I am sure every one of you has heard of the brand ‘Apple‘. Apple has its customers all around the globe. Whenever there is a new...
Have you ever guessed, what will happen if we take marketing out of a business? The business will become spineless. Marketing is considered the heart and soul of the business, so are marketing tools. Whether it be a...
Podcast on Referral vs Affiliate Marketing. What is referral vs. affiliate marketing? This is the question that often gets many marketers confused. Many consider this as the same marketing strategy as both deals with...
All big names in the market have their brand ambassadors to promote their products. When the ambassadors talk about your company online, it impacts the people who follow them and trust them. The words from the brand...
Marketing to any business is like water to a fish. If you own a business or thinking of setting a new empire, the first thing you got to do? Get an incredible marketing team. But sometimes good marketing can cost you a...
Being a marketer, you should be known the fact that attracting new customers is the most crucial and difficult part to run a business. You might be selling fancy products and top-notch industry products, but what if...